MoveOn Broadcasts Nail the Vote Marketing campaign

By MoveOn. Monday, October 3 2022

Washington, D.C. – MoveOn Political Motion unveiled its new Nail the Vote Marketing campaign timed to the ultimate weeks of the 2022 election season. Nail the Vote will attain and have interaction youthful People with the assistance of pro-voting nail artwork worn, promoted, and even designed by celebrities, artists, and different influencers.

As reported in Ladies’s Put on Every day, to maximise consciousness of the marketing campaign, MoveOn partnered with high-profile nail artists to create bespoke, voting-themed nail artwork for his or her celeb clientele that embody Natasha Rothwell, Hannah Bronfman, Jaime King, Jessica Marie Garcia, Elaine Hendrix, Elizabeth Gillies, and extra to be introduced. The designs can be shared through the artists’ and celebrities’ social media channels by Election Day. Confirmed nail artist companions embody Bel Townsend, Latress, Miho Okawara, and extra to come back.

This marketing campaign is considered one of many organizing efforts MoveOn designed to achieve out to Democratic surge voters, significantly millenials and Gen Z voters, who won’t prove in November with out more-personalized and motivational appeals. Nail the Vote will give contributors the prospect to multiply their vote with vote tripling, a tactic confirmed to multiply impression on the polls, asking them to put up images of their nail wrap designs to social media utilizing the hashtag #NailTheVote22 and tagging three mates.

MoveOn Political Motion Government Director Rahna Epting mentioned, “There’s a lot at stake this election cycle, and traditionally, solely voters extremely engaged in politics come out to vote in a midterm election. But we all know politics is the place persons are among the time, tradition is the place persons are the entire time. MoveOn spearheaded the Nail the Vote marketing campaign within the hopes of assembly people who find themselves not tuned into politics 24/7 the place they’re at to make sure their voices are heard this November.” 

As a part of the initiative, MoveOn is releasing two units of limited-edition voting-themed nail wraps obtainable for buy at NailtheVote.com. MoveOn has partnered with TaskForce, an impartial company working on the intersection of artwork and social justice to provide the nail wraps, designed by positive artist Ariel Wilson.

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MoveOn is a people-powered power for progress. MoveOn mobilizes the left to elect Democrats and enact progressive change. We’re the homebase for hundreds of thousands of members who refuse to simply accept the established order and are moved to take motion. For greater than a era, MoveOn has been a bulwark towards the novel proper, channeling our voices to finish wars, defend democracy, and advance justice for all.