It’s time to podcast

Handpicked the Podcast

Having written weblog posts for a few years (and I’ll proceed to take action), I believed maybe it’s time to do a podcast for enterprise house owners. I’m dedicated to sharing what I’m studying to help different enterprise house owners.

I get pleasure from a podcast, the truth is more and more I hearken to podcasts as I stroll the canine, or catch public transport and I like the intimacy of podcast. And I realised that maybe this might be an excellent car for sharing my content material too.

Hummpro and Bendigo Financial institution appreciated the idea of my ‘reverse’ podcast and are sponsoring the primary sequence. Podshape stepped in to develop and produce the Handpicked podcast. We reached out throughout my channels and networks encouraging enterprise house owners to return ahead to ask me questions. And within the first episode alone, there’s loads of floor lined in underneath 20 minutes.

In a latest interview with Mediaweek I outlined ‘why’ and ‘why now’.

“Simson calls her podcast a brief kind mentoring session that will get straight to what enterprise house owners must know. Visitors and their enterprise questions are handpicked by Simson as she delivers recommendation round beginning or saving a enterprise and provides steerage on methods to develop.”

Naomi Simson has been the visitor on many podcasts, all of whom reported elevated downloads for her episodes, and she or he has now launched into her personal audio journey.

… “Individuals ask me about mentoring on a regular basis and generally I really feel I’m repeating myself. This looks like a a lot better means of getting info to people who they’ll devour simply.”

Simson stated she needed to make sure season one had good variety with rural, regional and metro companies. “We additionally needed start-ups and development companies and ones run by folks of various genders, [ages] and backgrounds.”

After requesting businesspeople to get in contact, Simson obtained bombarded with gives. “The age vary goes from a businessperson who began at 19 by way of to somebody of their 60s.

“What unites all of them are the identical challenges – discovering extra prospects, holding employees engaged and motivated, rising the companies and making extra money.”

Simson has a military of followers throughout numerous platforms. She has a e-newsletter, additionally referred to as Handpicked (go to naomisimson.com to subscribe) and has at least 2.8m followers on LinkedIn.

Naomi Simson has been ranked #2 international influencer in terms of start-ups. She will probably be utilizing the LinkedIn channel to showcase the Australian companies she options on the podcast to a giant international viewers.

Requested in regards to the former Community 10 present Shark Tank Australia and her time as a “shark”, on 4 seasons she famous the Shark Tank Australia YouTube channel nonetheless runs the clips from all these exhibits to massive, massive audiences. “Individuals are nonetheless stopping us on the street asking in regards to the present.”

“Are we unhappy it’s off air? After all. We predict it was a helpful supply of knowledge for folks in all places. You will need to proceed to have the ability to showcase Australian companies which is why I’m doing this podcast.”

Launched Monday’s from 24 Might 2021, with a bonus content material each Wednesday referred to as Handpicked Additional, that serves as a glossary and gear package to overview among the key phrases and extra info concerning matters raised within the Monday episode.

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Additionally printed on Medium.